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Sarah's Free Utility Tools is 100% free thanks to ad revenue and community support. No paywalls, no premium tiers — just useful tools for everyone.

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✓ We do NOT collect, store, or process any personal data. All tools operate entirely within your browser.

✓ We use Google Analytics with Consent Mode v2 — tracking only works after you accept cookies.

✓ We use Google AdSense — non-personalized ads are shown until you consent.

1. Information We Do NOT Collect

Sarah's Free Utility Tools is designed from the ground up to be privacy-respecting. We want to be crystal clear about what we don't do:

Every tool on Sarah's Free Utility Tools processes data exclusively in your browser's memory. When you convert a PDF, the document never leaves your device. When you count characters in a text, the counting happens locally. We have zero access to your files.

2. Local Processing & Security

All our tools use browser-based APIs to perform computations locally:

We implement strict security headers: Content Security Policy (CSP), X-Content-Type-Options: nosniff, X-Frame-Options: DENY, and HSTS (Strict-Transport-Security) to mitigate common web vulnerabilities (XSS, clickjacking, MIME type sniffing, protocol downgrade attacks).

Your data never leaves your device — no servers, no uploads, no risk of data breach.

3. Google Analytics with Consent Mode v2

We use Google Analytics 4 (GA4) to understand how visitors interact with our website — what pages are visited, how long they stay, referral sources, and general usage patterns. This helps us improve the tools and prioritize features. We take your privacy seriously, which is why we implement Google Consent Mode v2.

How Consent Mode v2 Works

Google Consent Mode v2 allows us to communicate your cookie preferences to Google. Here's what happens:

What Google Analytics Collects (After Consent)

We have configured Google Analytics with the strictest privacy settings:

What Data Is Collected

Data TypeCollected?Notes
Full IP Address❌ NoAnonymized (last octet removed)
Browser/OS Info✅ YesUser agent string (anonymized)
Pages Visited✅ YesURLs of our pages only (no external)
Time on Site✅ YesAggregated, not per-user
Referral Source✅ YesHow you found us (Google, direct, etc.)
Device Type✅ YesMobile, desktop, tablet
Your Files/Content❌ NoNever uploaded or processed by Google
Personal Identifiers❌ NoNo names, emails, or IDs

How to Opt Out

Even after consenting, you can opt out of Google Analytics tracking at any time:

4. Google AdSense (Advertising)

We display advertisements through Google AdSense to keep our tools free. Google may use cookies to serve ads based on your prior visits to our website or other websites. These cookies allow Google and its partners to serve ads based on your browsing history.

5. Third-Party Services

We use only two third-party services, both from Google:

No other third-party services (social widgets, external scripts, analytics, etc.) are integrated. Our site is self-contained and static.

For details on how Google handles data, see Google's Privacy Policy and Google's Advertising Cookies Policy.

6. Your Privacy Rights (GDPR, LGPD, CCPA)

Since we collect no personal data, there is essentially no data to access, modify, or delete. However, you have full control over your browser environment:

You can also:

7. Children's Privacy

Sarah's Free Utility Tools does not knowingly collect any personal information from children under the age of 13. Since we collect no personal information from anyone, this is inherently guaranteed. All tools are suitable for use by people of all ages without privacy concerns. We comply with COPPA (Children's Online Privacy Protection Act).

8. Data Retention

Any data stored locally on your device (via localStorage) remains on your device until you clear it. We have no servers, no databases, and no access to this data. Google Analytics data (after consent) is retained for 14 months as per our settings, after which it is automatically deleted.

9. International Data Transfers

Google LLC (the provider of Google Analytics and AdSense) is headquartered in the United States. By consenting to cookies, you acknowledge that your anonymized usage data may be processed in the US. Google participates in the EU-US Data Privacy Framework and the Swiss-US Data Privacy Framework, ensuring adequate protection for data transfers from the EEA and Switzerland.

10. Changes to This Policy

If we ever change our privacy practices, we will update this page and note the date of revision. The current version will always be available at this URL. We encourage you to review this page periodically.

11. Contact

If you have questions about this privacy policy, our privacy practices, or wish to exercise your data protection rights, please visit our Contact page or email us directly.

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